Writing Good Introduction Paragraphs

September 21st, 2006

In my free 5-day Traffic Mini-Course, I explain how to capture your readers’ attention with headlines, but something else that you should consider is keeping their attention by getting straight to the point in the body of your articles.

I’ve read countless articles and blog posts that ramble on and on until I finally have to leave before I collapse from boredom. Even if you write good headlines, you can’t expect anyone to stay and read five paragraphs about nothing. You have to capture and continue to hold attention with good content that gets straight to the point.

A good way to do that is to include a ‘teaser’ in your introduction paragraph, then list some benefits of reading the article. Be specific. Be interesting. Be unique. Then you can continue on with your article now that you have your reader’s attention. Get to your point, and stick to your point.

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