Archive for February, 2007
So, I was extremely happy to see that today was my highest traffic day for one of my websites since I started it two years ago. And the sad part is I haven’t added any content to it in a VERY long time. I have, however, completely redesigned it.
The meta information was the same, although I tweaked a few headlines here and there, and I altered the content a little bit. But the biggest change was the complete revamping of the entire site.
Since making this change, I’ve seen a huge increase in my rankings for my keywords and phrases. I’m #1 and #3 in Yahoo for my main keyphrase, and I’m in the top 5 or 10 in Google and Yahoo for most of the others.
So if your site’s rankings are starting to go stale, maybe it’s time for a redesign?
February 27th, 2007
I’ve just added a new free resource for you in my Freebie section. Jimmy D. Brown has written a small report showing you how to make money writing small reports of your own.
Download Small Reports Fortune now. This tactic will work in almost any niche and he includes lots of ideas to get you started.
February 22nd, 2007
If you use autoresponders like Aweber (you can read my Aweber review here) and you use the link tracking feature, you’ll notice that your links change to include a tracking code. Your subscribers won’t see your regular URL, instead they’ll see something like this:
A lot of people may not understand this and they might be wary to click on it.
You may find that your clickthrough rates increase by adding a brief note in each newsletter about why your links look like that.
Here’s an example you’re free to use:
“You may notice that the links in this newsletter look a little funny. They look like that so I can see which links get clicked on more than others, and this helps me understand how to make each newsletter even better. These links will still take you to where you want to go, so no worries.”
It’s kind of corny, and I’m sure you can write one better, but you get the idea.
If you send a regular newsletter with the latest ‘knitting patterns’, then your demographic may not know a lot about how click tracking works. It’s better to be safe and help them understand so they don’t perceive these links as a risk.
February 22nd, 2007
I was watching Max and Ruby with my daughter the other day on Treehouse. It’s a dumb cartoon with a couple of bunnies that talk. My daughter seems to love it, so I put up with it.
Anyway, it caught my attention when one part of the show was taking place in a store, and the store owner was saying that “You can’t sell your customers something, unless you know it’s good.”
This is where so many affiliate marketer fail. They recommend products that they’ve never tried, and a lot of them are just crap.
It’s ok to write an article and link directly to some site with your affiliate link, but if you’ve never tried the product, and you’re not sure if it’s even good, you won’t get as many sales as you could.
You’ll also lose credibility if you recommend something that doesn’t deserve any recommendation. Someone else’s bad product could reflect badly on you.
Instead, try a product that you’d like to market and give honest reviews and feedback to your customers and readers. The’ll appreciate you for it, and they’ll be more likely to buy it.
February 17th, 2007
Article marketing is by far one of the best ways to promote your website. Unfortunately, it can be very time consuming if you submit to more than one directory at a time.
I want to share with you some tips that I use that help me cut that time down drastically, without having to resort to submission software.
- Use the ‘autofill’ button in your browser. Instead of typing in your name and other information every time, the autofill feature does it for your with one click of a button.
- Write your articles in a text editor like Notepad instead of a word processor like Microsoft Word. This will prevent any auto-formatting from screwing up your finished copy.
- Have another copy for sites that require you to add your own code. For example, this article I could save as two copies. One with regular text, and one with the bullet tags included. This would save me a lot of time if I submit it to directories that don’t offer rich text editing.
- Have an ‘author bio’ file for each of your websites instead of typing them in every time. EzineArticles.com is great because they allow you to save up to three different resource boxes, but a lot of other directories don’t. With a separate file, you can just copy and paste the appropriate one into your article submission form.
- Always preview your article before submitting it for any spelling mistakes or formating errors. It may even help to have someone else read it or proof it for you. Little mistakes could cost you, so it’s best to avoid publishing any.
- Submit more than one article at a time. Instead of submitting three articles all at different points of the day, submit them all at the end of the day to save you from having to log in every time.
- Have a folder in your ‘favorites’ with all the directories that you submit articles to bookmarked. They’ll be easy to find in one place, and you can work your way down the list as you submit.
By using these tips, you won’t have to spend your entire day submitting articles, and you’ll have more time to do other things…like writing more articles!
February 1st, 2007
