Mamas On The Web

Buying Links - Be Careful!

May 18th, 2007

I don’t usually read Matt Cutt’s blog even though I’m sure I should, but I found out in Michael Campbell’s newsletter that buying links from other websites can get you in trouble if they haven’t added the “nofollow” attribute.

If you’ve been buying links or thinking about it, make sure that the site you’ve purchased from not only includes the nofollow tag but also they should disclose that it is a paid link or “sponsored” link just to be on the safe side.

According to Michael, Matt confirmed that buying links is fine as long as they’re nofollow links and there’s also no problem with selling links for traffic purposes. But if you’re trying to gain PageRank, you’d best go about it another way.

I don’t buy links and I probably never will, but I wanted to give you a heads up in case you weren’t aware.

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Entry Filed under: General