If you’re in affiliate marketing, it’s always been my motto to buy what you sell. In the case of leads, “try” what you sell. If you’re being paid to generate leads for someone else’s email list, make sure you’re signed up for it yourself.
I’ve seen a lot of people promoting programs and services that are either extremely outdated or are completely inactive, and it’s hard to know when they become outdated or inactive unless you’re keeping tabs on them.
This is why it’s important to keep track of everything you promote. Keep this information in a database somewhere. Use OpenOffice Calc for a quick and easy solution for that.
Any time I promote a new product or service, I add it to my Calc file and I’ll periodically go through the rest of the list to make sure everything is still up to date.
There have been many times when programs were discontinued so I had to change the links. (This is where using a redirect for your affiliate links comes in super duper handy.)
So if you haven’t already started an affiliate list, it’s time to do it now. The list can get quite long so you’ll definitely want all that information in one, easy to find spot.
If you have a virtual assistant, this would be a good task for them. Get them to go through the list every few months and make sure all the programs you’re promoting are still active or that coupons you’ve been promoting haven’t expired. Not only that, make sure the programs are still worth promoting.
Promoting something that is outdated or inactive doesn’t reflect well on you. Maintain your reputation by maintaining an affiliate list.
Another advantage of keeping an affiliate list is that you can go through and easily find new products to promote. Many of the companies you promote for have other products to sell that are related to your niche. If one of their products converts well for you, chances are the others will convert well also. Going through their list of products can also generate lots of new ideas for fresh content for your website.
Something else you should do with your affiliate list is analyze your sales statistics so you can decide which products you should continue promoting and which ones you should not. If you’re promoting an ebook about how to set up a Wordpress blog but it’s not converting well, try finding another ebook that explains it better (or with a better sales page) and change your affiliate link to that one instead.
So you see there are multiple benefits of keeping an affiliate list. More than what I’ve listed above. Try it out and you’ll see exactly what I mean.




4 comments ↓
I only have a few affiliate links, but I keep them in a simple Word document. I know it’s not the best way to archive them, but when you only have a few it’s not that big of a deal.
I’ll try OpenOffice when I do a redesign of my blog.
Also, like you said, you should use or at least, try your products you advertise. It’s like if you ask a waiter if something is good on the menu and they say “yes”. When asked if it’s spicy and they say they they’re not sure, you probably won’t trust them anymore.
Precisely! You can’t give an honest review of something unless you try it yourself. Your readers appreciate it and trust you more for it.
I use treepad for all my notes (like affiliate info, etc).
IT is a great little program that can be used like a diary, but also can create folders and add information.
Very low use on your computer – saves everything as a text file.
Super easy to use.
Jack
Jack Z´s last blog ..Canadian, Please
That’s a cool little program Jack, thanks! I hadn’t heard of it before but I just downloaded it.
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